Rachel Wallis

Product designer
who builds.

As a design engineer, my goal is to discover a solution that's worth building, one that solves the problem sufficiently better than the alternatives. I am currently Senior UX Designer at Housemark, and design engineering is where a lot of that time actually goes: product problems taken through design into production UI — the system, the accessibility, the code the next developer inherits.*

Outside Housemark, that is rgwplumbing.co.uk and the product it spun off, Quote Direct, designed and built end to end.

* The build-to-learn framing is Marty Cagan's.

Featured projects

  1. 01RGW Heating & PlumbingA conversion site with an instant boiler quote, designed and built for a two-person firm.
  2. 02Quote DirectA white-label quote funnel that prices from live supplier cost, on the trade's own site.
  3. 03Checkatrade × HeatableCross-brand instant quote-and-book. 25% less drop-off, 15% more booking completions.
  4. 04Feefo: feedback email response ratesRedesigned feedback email templates. 43% uplift in response rates.
  5. 05Easy CP12Gas safety certificates on a phone: log the check, issue the PDF, chase the renewal.
  6. 06ReadywebA storefront and quote widget for trades who do not have a website yet.
  7. 07Dot Studio design systemTokenised components in Figma and Storybook, then the live site built from them. 45% faster handoff.
  8. 08Housemark: Design systemAn atomic design system in Figma, JSON tokens and Storybook. Accessible patterns, built to be reused.

Articles

  1. 01On being a product designer who builds8 Sept 2026
  2. 02Fixing the foundation: is now the right time?15 Oct 2024
  3. 03Why (and how) you need to fix the foundation to build better digital products15 Oct 2024
  4. 04Why is your website useless?26 Sept 2024

Want to work together? I am always keen to hear about new opportunities, meet ups, or speaking opportunities. Send me a message if you want to connect!